Twitter poses many interesting situations in relation to communication because in a sense it is a new form of communication. A problem with Twitter in the communication process is noise. Initially there is silence, the lack of noise, and then after someone begins to use the product there is a flood of noise.

Noise refers to anything in the communication process that is distracting to the dialogue. It could be sounds, it could even be bad perfume like patchouli. These examples are external noise while there can also be internal noise like one’s wondering and distracted mind bringing “noise” to the conversation. An overly happy or sad mind can cloud one’s attention.

Twitter has undergone phenomenal success and growth so on one …read more

Theories and subjects of substance is the elementary element that fuels the minds within our axis.

Website: www.axisrecords.com

Find Axis Records also on…
FaceBook: facebook.com/JeffMills
Twitter: twitter.com/axisrecords
MySpace: myspace.com/jeffmillsofficialspace
YouTube: youtube.com/user/CinemaAxis

Listen to Axis Records on…
Last.fm: last.fm/music/Jeff+Mills

Long time client Axis Records has gone social. Futuramic Media assists Axis Records in mapping out and maintaining their online social strategy. Instead of blanketing all outlets with the same information, Axis took a different approach, utilizing the strength of each social media channel for specific purposes.

Facebook
Mainly used for more industry and internal information. Since a lot of people in the music industry use this to communicate, we try to keep the content similar to talking about projects before they happen.
FaceBook page: facebook.com/JeffMills

MySpace
Mainly designed for all public access. The material that generally goes here is usually party/tour/release oriented announcements.
MySpace page: …read more

Children’s Leukemia Foundation of Michigan (CLF) is a statewide organization that provides information, financial assistance and emotional support to Michigan families affected by leukemia, lymphoma and related blood disorders. CLF offers a variety of services that help to meet the needs of its patients and families.

The primary focus at CLF is to support its patients, which is why the majority of funding directly benefits patients and families. Fundraising is crucial for continuation of CLF’s services. However, it is important to note that CLF does not phone solicit and donations the Foundation raises in Michigan stay in Michigan.

Website: www.leukemiamichigan.org

Connect with CLF on…
FaceBook: facebook.com/pages/Troy-MI/Childrens-Leukemia-Foundation-of-Michigan/60712243707?ref=ts
Twitter: …read more

Since 1998, Minus has been the home base and canvas for Richie Hawtin and a small family of like-minded artists, producers and DJs hailing from the America’s and Europe. Hawtin’s Plastikman and Concept projects established the label at the start while inspiring a new generation of producers to join his side, creating one of the most close-knit collectives in electronic music today.

www.m-nus.com

Planet E – Setting the standard for independent labels everywhere… This is the official website of Planet E Communications

www.planet-e.net

We recently assisted one of our clients, Publicity Works, in taking their website, design, and blog into a full Content Management System via Wordpress. They are now regularly blogging about events around metro Detroit as well as social media tips, tricks, and insights. Keep an eye on their work as they have demonstrated a  keen sense to integrate new technologies and practices with their adept public relations and publicity experience.

From their website-

Publicity Works is certified by the Women’s Business Enterprise National Council. Housed in Royal Oak and with a client-base that extends across the state, Publicity Works has adopted the phrase “The relentless pursuit of results” as its motto, philosophy and motivation in …read more

The Sleeper Wakes is a project created by Jeff Mills that focuses on the proactive aspects in Electronic Music. Using the architectural concept of Compression – Release conceptualize by Frank Lloyd Wright, Mills creates a scenario whereabouts he makes a profound gesture through a concept entitled “One Man Spaceship” CD/Events – Womb/Tokyo 2005; an adventurous approach to Electronic Music by applying Classical orchestrations in ways that were uncompromising and without much explanation. Immediately following the debut this release, he choses to step back and disappear from the Japanese Electronic music scene for a scheduled timespan of (4) four years. In this time, Mills has been constantly creating a new style of music for the next and final phase of the …read more